Naming. Brand styling.
Dora, formerly Yoga Studio Colombia — leading yoga studio in Bogota, Colombia, shares tools that guide and inspire Spanish-speaking women to reconnect to their true selves, follow their hearts, and create the purposeful, fulfilling life they envision for themselves.
This naming and rebrand project resulted in a new identity that is authentic, mystical, free-spirited, grounded, wise, professional, mysterious and powerful.
Behind the logomark
LOVE NOTE FROM DORA MOREINIS
“Working with Maria opened my spectrum of possibilities as to how to express and manifest my brand. She was sensitive and able to feel what I wanted to transmit. The final job was amazing, also always on time and professional. It was a delight to work and share time with her. If you want top style, she’s the person you want to work with.”